2.1 Solution Selling Program (SSP)

SSP is focusing on winning sales and retaining more business through understanding the clients’ buying process and aligning our offers to these priorities.

As a result, salespeople are able to build stronger collaborative/non-adversarial relationships with the customer.

SSP helps salespeople win, keep, and grow more business by ensuring that solutions and offerings address the real-time buying processes and priorities of their clients.

BENEFITS:

  •  Salespeople will be able to create Differentiated Offerings which will help win and keep more business by improving the customer's buying and usage experience.
  •  Salespeople learn how to maintain and expand business in both existing and new accounts.
  •  As a trusted business advisor to customers, salespeople create solutions that clients truly value to develop real differentiation.
  •  Sales people will avoid the pitfalls of competing on price by effectively differentiating their offering with customers
  •  Salespeople learn how to interpret the decision dynamics for an opportunity to influence the decision in their favor.
  •  Sales professionals learn how to manage key stakeholders in the decision process. They create an Influence Map, which summarizes stakeholders' perspectives about your organization and assesses each stakeholder's level of influence.

Duration: 2 day program